Export check, check, double check

From time to time the colleagues from our Sales department visit our customers worldwide. After all, nothing beats personal contact.

A nice side effect during these trips is the export check that we can do on site. We know that our onions leave Emmeloord in the right way because then we are in charge and have full control. But if they arrive well, we can only assume.

That is why we pay sufficient attention to this. Like our Sales manager Pieter did in Brazil last week. He visited the port of Rio de Janeiro with our local contacts to see with his own eyes how our Waterman onions in the future will be neatly unloaded and delivered to the customers as agreed and on time.

Doing what you promise and keeping your agreements. That is what we stand for. This means doing a check, check and double check every day. Not only with regards to our own work. All steps from us to the customers count. Only this way we can guarantee our promised quality. And moreover, a personal visit is simply so much more fun than an email or phone call!

An impression of Berlin


A small impression of three great exhibition days at the Fruit Logistica in Berlin.

We have had coffee with many old acquaintances and met new ones. Trade show days are always busy days, but they give you so much energy.

After all, our business is simply the best there is!




See you in Berlin?

For the tenth (!) time in a row, Waterman Onions is present @ Fruit Logistica in Berlin. Once again, we’re looking forward being there. These are exciting times in many ways, and we enjoy discussing this with people from our profession.

Will you also be in Berlin? Make sure to stop at our stand. We’d love to drink a good cup of coffee with you. Visit us : hall 3.2 / stand C-10!

Please let us know if you want to make an appointment. Be welcome to drop in, but as our stand can be busy during these events, it may be smart to send us an email in advance to be able to properly cater to your needs and make your visit as useful and efficient as possible : henri@waterman-onions.nl

T H R E E fantastic days…

…we had in October at Fruit Attraction 2019 @Madrid. We met our clients, got to know new people, and found some wonderful inspiration.

Now we’re looking forward to doing it all over again in the new year at Fruit Logistica 2020 in Berlin on 5, 6 and 7 February. We’ll once again be attending with our own stand in the Holland Pavilion. If you plan on attending as well, please don’t hesitate to drop by! We’d love to drink a good cup of coffee with you…

Waterman Onions overseas

Nicaragua is one of the many countries to which Waterman Onions exports its onions. The onions are traded from August to November, before the local harvest is collected.

Kenia Zeledon is the purchasing representative for a Nicaraguan cooperative. She found Waterman Onions simply by searching Google.

“I sent an e-mail and we had our first contact. The collaboration with Waterman Onions is very pleasant. The contact is close. They simply offer the best quality onions and precise measurements. Plus, the people who work there are responsible and reliable. That’s a blessing for our business in Nicaragua. Waterman Onions is simply one of the leaders in the sector.”

Steady business
Waterman Onions Sales Manager Pieter Jaarsma underlines the good relationship in the distant country. “In countries like Nicaragua people work with cooperative, and within the cooperative everyone is treated like family. You can definitely sense that. They are a team and really help one another. That also means we can rely on them, and of course they can rely on us. All of that has resulted in a steady business. Together we’ve managed to achieve some major growth.”

‘Hutspot’ Battle

Who will win the ‘Golden Masher’? That was the big question on everyone’s lips the 29th of November at a ROC Friese Poort, a college in Emmeloord. In the canteen, 10 teams of students from various secondary schools around the region competed in the first edition of the ‘Hutspot Battle’. A battle for the best Dutch dish that contains potatoes, carrots and (of course) onions.

In the end, the classmates from the Zuyderzee Lyceum were unanimously chosen as the winners. According to the jury of experts consisting of the Youth Mayor of the province of Noordoostpolder Nynke Feenstra, Alderman Marian Uitdewilligen and popular vlogger Anouar Vines, they had prepared the most delicious hutspot of the competition.

Hutspot event
In addition to winning the Golden Masher, the team also has the honor of their recipe being chosen to prepare the hutspot for the annual Agrofood Cluster Hutspot Event scheduled for 12 December. The winners are therefore extremely proud.

Of course Waterman Onions was also there, as you can’t make hutspot without onions. In addition to supplying all of the onions for the competition, Erik Waterman also hosted the event and gave the participants some handy tips about onions. The competition was a fun way to introduce young people to the world of pure and healthy nutrition. #weloveonions

Smart, fast, and simply more sustainable

Transport by water may not seem devious at first sight, but experience has proven that it is anything but. The innovative new partnership between transporter Maersk, container terminal CTU and Waterman Onions in the Flevokust Port that opened in the province of Flevoland in 2018 makes a big difference.


Waterman Onions Director Erik Waterman explains: “Waterman Onions was one of the very first users at CTU Flevokust, and we’ve benefited a great deal from the change. Until just a few years ago, we were completely unfamiliar with inland shipping, but we were not happy with all the traffic on the road and the long waiting times, especially at the Port of Rotterdam.

Transport over the water is simply a smart alternative to road transport. This partnership has made us more effective and allows us to help our customers faster than ever before. An important bonus is the fact that we’re now considerably more sustainable.”

Read the whole article.

A branch visit

It was a good ending to yet another productive work week. On Friday, 15 November, we welcomed almost 200 participants to the international Quality Inside Onion symposium at Waterman Onions.

The visit was part of a two-day event organised by De Groot en Slot. The company celebrated the 50th anniversary of its partnership with Bejo Netherlands and an anniversary of its subsidiary Broer B.V.

Onion specialists from around the world were invited to discuss issues such as quality in growing, storage and export of onions, innovations in the field of breeding, and onion processing. Naturally, they also took the opportunity to talk about the latest developments in the branch.

The Quality Inside Onion symposium was well-organized, and the visit to Emmeloord was an excellent end to the event. We were pleased and proud to have made a contribution to the symposium’s success.

Old new harvest

Reporter Rens, from the well-known Dutch television programme ‘Keuringsdienst van Waarde’, wondered how ‘new’ the onions in the supermarket with the label ‘new harvest’ were exactly. But he also wanted to find out how ‘old’ the onions are that don’t have that label? In other words, he wanted to learn how onions could stay ‘fresh’ for so long. Of course, we had an answer for him.

It all depends on the right type of soil and the knowledge and experience about growing these beautiful, strong Dutch onions, which can be stored almost all year long thanks to their good quality. The storage also requires certain special techniques. At Waterman, we ensure that our onions are stored at exactly the right temperature and humidity, so our onions still taste delicious and can be shipped around the world for more than ten months after harvest.

Excellent report
Rens made an excellent report of our interview to answer his question. Check out the video, and pay special attention to his reaction to the amount of onions we store in Emmeloord. We definitely enjoyed telling him all about our wonderful onions!

Keuringsdienst van Waarde
The programme ‘Keuringsdienst van Waarde’ tells the stories of the products in our shopping baskets. The Dutch television show investigates what producers and manufacturers present to us as consumers, and whether the claims they make and the advertising they publish are actually true.

Watch the report.

Three amazing days

From 22 to 24 October Waterman Onions was present at Fruit Attraction 2019 in Madrid.  We’ve had three amazing days at this international trade fair for the fruit and vegetable sector.

This year we had our own booth for the first time and that was definitely worth it.
We met our customers , met new people and got inspired.

What a beautiful profession we have.
We are proud of our #onions!